A La Minute Update: No Prime Time For 100 King
As The Houndstooth Gourmet reported earlier, 100 King, located at the corner of King and Union Sts. in Old Town, Alexandria, was looking to shake and stir things up a short while ago. With steaks and seafood prominently featured, a new lunch menu, brunch, and live music in the lounge, 100 King had hopes of improving business by appealing to different ages and palates. Prime aged steaks were prominently featured on the menu, and rumor had it that the name would change to 100 Prime. Apparently, 100 King will not survive to see it’s “prime” and has closed as of last Sunday, according to Don Rockwell member, goldenticket.
As I reported on DC Foodies Weekely Blog Round Up today, it may have been its pricey location, tourist-heavy patronage, or lack of making its mark on the foodie scene near and far that led to the final curtain call for 100 King. Perhaps the more known, accoladed, and talent-laden restaurants and chefs located at the upper end of King St. drew patrons (particulary local foodies) to the likes of Eve, Majestic, Farrah Olivia and Hanks instead. There does seem to be a certain cache associated with the establishments in the shadow of the Masonic Temple, with DC’s Robert Weidmaier (Brasserie Back, Marcels) soon to join their ranks when he will helm a new restaurant and wine bar in a new Kimpton Hotel (The Lorien Hotel & Spa) at 1600 King St in 2009.
In the end, the restaurant business is difficult and fickle. You can be the toast of the town one day, and forgotten the next. It’s a tightrope walk without a net, and takes a great deal of intestinal fortitude to endure. One can only hope that the historic building doesn’t languish for many years as it did before the aesthetically beautiful rejuvenation it received for its most recent incarnation.
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